MEDIA ROOM: McDonald’s® USA and Media Entrepreneur Roland S. Martin Launch Scholarship to Help HBCU Students on the Path to Graduation

By NNPA Newswire

CHICAGO (NNPA) — McDonald’s USA and Roland S. Martin, a life member of Alpha Phi Alpha Fraternity, Inc., awards more than $100,000 in scholarships to rising juniors and seniors who attend historically black colleges and universities (HBCUs). The effort, in honor of 115 years of Black Fellowship and Excellence Scholarship, is to help address the often insurmountable financial challenges faced by HBCU students trying to fund a four-year university education.

The data show that on average, scholarships and grants only cover 25% of the total cost of college per year and often scholarships for HBCU students are focused on their transition from high school to college. For the upper classes, the tuition hike And more and more loan debt coupled with the limited scholarship funds available to this group, it can be financially challenging to graduate.

“HBCUs and their students are essential to the fabric of our nation and I will always be a champion of their success,” said Roland S. Martin. “I have witnessed firsthand the financial struggle that affects black students, especially those in their final semesters. So I’m thrilled to partner with McDonald’s and TMCF to celebrate my beloved fraternity, Alpha Phi Alpha, and provide a resource that will help Black students graduate.

With the help of Thurgood Marshall College fonds (TMCF), seven up-and-coming juniors and seniors will receive $15,000 scholarships for the 2022-23 academic year. In keeping with Alpha Phi Alpha’s century-long commitment to scholarship, McDonald’s continues its longstanding support of communityeducation and nurturing and promoting the community with this scholarship, which is in addition to its existing Black & Positively Golden scholarship program which received $500,000 to HBCU students last year.

“We know the exceptional work done at HBCUs, which is why our team is dedicated to using our scale and resources to expand educational opportunities for Black students,” said Reginald J. Miller, vice president and chief education officer. Global Diversity, Equity and Inclusion at McDonalds. “Our hope is that this scholarship effort will help build and sustain the pipeline of diverse talent who will continue to be agents of change in our society for decades to come.”

Applications are now available on the Thurgood Marshall College Fund website at TMCF.org. Recipients will be announced before the start of the fall 2022 semester. Students interested in applying must meet the following eligibility requirements:

  • Be 18 or older
  • Be registered as a junior or senior in a TMCF Member Institution and private HBCUs in fall 2022
  • Have a cumulative grade point average of 2.7 or higher
  • Submit a brief essay on how they demonstrate Black excellence and leadership within their academic community
  • Be a U.S. citizen or lawful permanent resident with a valid permanent resident card or passport stamped I-551

In addition to the scholarships, recipients will also have the unique opportunity to engage one-on-one with McDonald’s leaders currently working in their respective fields of study. This real-world learning opportunity will provide additional benefits to students as they plan the next step in their professional careers.

“For more than two decades, we’ve worked with McDonald’s to provide essential resources to students when they need them most. Applying to college can be challenging, and the funds to support navigating this journey are a crucial part of ensuring successful graduation,” said Dr. Harry L. Williams, President and Chief from the management of the Thurgood Marshall College Fund. “And we’re excited to expand our partnership with this scholarship to provide even more funds for HBCU students next year.”

This scholarship is just one of the many ways McDonald’s continues to support its commitment to the Black community, building on brand initiatives that provide job training, mentorship and educational resources to support people who trace the way and achieve their goals. Since 2020, through strategic initiatives such as the partnership with TMCF, the company and its owner/operators have awarded over $1 million in scholarships to deserving HBCU students who are positioned to be the next generation of leaders transformational in business, STEM, politics and law. , the arts and a host of other careers.

For more information on the scholarship or to apply, visit www.TMCF.org. For more information on McDonald’s commitment to uplifting the communities it serves, visit www.blackandpositivelygolden.com and @wearegolden.

About McDonald’s Education Efforts
HBCU scholarships are just one of many McDonald’s initiatives created to serve a bright future and provide educational and skills opportunities in the communities we serve. These efforts also include additional scholarship opportunities through the Black & Positively Golden HBCU Scholarship Fund and the Black and Positively Gold Mentor Program which offers up-and-coming talent one-on-one coaching from esteemed industry leaders; the HACER® educational tour, which provides information to help you navigate the college application process; support from the Boys & Girls Club of America’s degrees2Degrees program that introduces teens to post-secondary options; and the From arcades to opportunity program, which provides educational resources to eligible crew at participating U.S. restaurants. Together with our owner/operators, we are committed to nurturing and fostering our communities.

About McDonald’s USA
McDonald’s serves a variety of menu options made with quality ingredients to more than 25 million customers every day. Ninety-five percent of the 14,000 McDonald’s restaurants in the United States are independently owned and operated by businessmen and women. For more information, visit
www.mcdonalds.comor follow us on Instagram at @We are gold and Facebook www.facebook.com/mcdonalds. To learn more about the Black & Positively Golden initiative, visit www.blackandpositivelygolden.com.

About Roland S. Martin
Roland S. Martin is the host/editor of the daily digital show #RolandMartinUnfiltered, which attracts 20 million views per month across multiple platforms. A four-time NAACP Image Award winner and 2021 inductee into the National Association of Black Journalists Hall Of Fame, Martin is the CEO of Black Star Network, an over-the-top (OTT) hybrid media network that produces and delivers streaming content. to global consumers interested in the political, business and cultural insights and perspectives of Black opinion leaders, influencers and opinion makers. For more information, visit BlackStarNetwork.com

About the Thurgood Marshall College Fund
Established in 1987, the Thurgood Marshall College Fund (“TMCF”) is the nation’s largest organization representing exclusively the Black College community. TMCF member schools include historically black colleges and universities and predominantly black institutions, which enroll nearly 80 percent of all students attending black colleges and universities. Through scholarships, capacity building and research initiatives, innovative programs, and strategic partnerships, TMCF is a vital resource in the elementary and higher education space. The organization is also the source of top employers seeking top talent for competitive internships and good jobs. TMCF is a 501(c)(3) tax-exempt charitable organization. For more information about TMCF, visit
www.tmcf.org.

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